Thomas A. Myers
Visiting Associate Professor of Marketing

Office: WSTN 102H
Phone: (804) 289-8567
Fax: (804) 289-8878
Email: tmyers@richmond.edu

Teaching:
Marketing Management
Consumer Behavior
Integrated Marketing Communication
Principles of Marketing
Marketing Research
Product Management
Advertising
Services and Relationship Marketing
Introduction to Business

Research:
Services Marketing
Public Sector Marketing
Privatization of Public Services

Education:
BA, MS, PhD, Virginia Commonwealth University

Selected Publications:
Service Quality in the Public Sector: A Comparative Analysis of Public and Private-Sector Contact Personnel, (with Deborah Cowles), Proceedings of the Annual Conference of the Academy of Marketing Science (1993); “Marketing Public Services” in Public Sector Management, Praeger Publishing Co. (1990); Marketing Privatized Public Services: A Model to Identify Roles and Opportunities, (with Heiko Wijnholds), Journal of Professional Services Marketing, Winter (1990)

Academic and Professional Activities:
Consulting: Supreme Court of Virginia, U.S. Department of Defense, Governor’s Commission on Efficiency in Virginia State Government, Comdial, Inc., Centel, Inc., Executive President, Urbanna Bridge Marina, Inc.

Awards:
Robins School of Business Most Outstanding Professor of Marketing Award (2004, 2005); Who’s Who in the South and Southwest; Academy of Marketing Science; Pi Alpha Alpha; Phi Beta Delta

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