Office: RSB 323
Phone: (804) 287-6311
Fax: (804) 289-8878
Email: nridgway@richmond.edu

Teaching:
Consumer Behavior
Integrated Marketing Communication
Marketing Management

Research:
Compulsive Buyers and Consumption
Retail and e-Commerce Environments
Marketing and Public Policy Issues

Education:
BBA, MBA, PhD, University of Texas at Austin

Selected Publications:
Overspending on Pets: The Relationship with Excessive Buying (2007), Journal of Business Research; Guilt Appeals: The Mediating Effect of Responsibility (2006), Psychology and Marketing; Development and Validation of an Excessive Buying Scale (2005), Advances in Consumer Research; Hi, I'm a Compulsive Buyer: A, Content Analysis of Themes from Testimonial Telephone Calls at QVC (2004), Advances in Consumer Research; An Assessment of the Differences in Retail Environments and Consumption Behaviors of Children from Disparate Socioeconomic Backgrounds, Journal of Consumer Marketing (2001) (award winner); The Importance of Consumer Market Interactions as a Form of Social Support for Elderly Consumers, Journal of Public Policy and Marketing (1996); Price Perceptions and Consumer Shopping Behavior, Journal of Marketing Research (1994)

Academic and Professional Activities:
Member: American Marketing Association; Association for Consumer Research, Academy of Marketing Science; Reviewer: AMA and ACR conferences; Journal of Marketing, Journal of Retailing, Journal of the Academy of Marketing Science (on Editorial Review Board) and Marketing Letters

Awards:
Best Paper in Track at Winter AMA (2006); Outstanding Advisor of the Year, Student Government Award, Robins School of Business (2005), Outstanding Professor of the Year, Tri Delta Sorority, University of Richmond (2004); Outstanding Service Award, Robins School of Business (2003); Marketing Professor of the Year, University of Richmond (2003); Graduate Professor of the Year, University of Colorado (CU) (1994); Graduate Teaching Excellence Award, (CU) (1994); Boulder Faculty Assembly Teaching Award, (CU) (1994)